Privacy Policy

This privacy policy discloses the privacy practices for this website owned and managed by Simoniz USA. This privacy notice applies solely to information collected by this website. It will notify you of the following:

• What personally identifiable information is collected from you through the website, how it is used and with whom it may be shared.
• The choices available to you regarding the use of your data.
• The security procedures in place to protect the misuse of your information.
• This policy, together with our Terms of Use, and any other underlying agreements or terms, sets out the basis on which any data we collect from you, or that you provide to us, will be processed by us. By using our website, you are accepting the practices described in this privacy notice.
• By using this website, you consent to the use of information that you provide to us in accordance with this privacy notice. We do update this privacy notice from time to time, so please review this privacy notice regularly. If we materially alter our privacy notice, we will notify you of such changes by posting a notice on our website. Your continued use of the website will be deemed your agreement that your information may be used in accordance with the new policy. If you do not agree with the changes, then you should stop using the website and you should notify us that you do not want your information used in accordance with the changes.
• To review our “Consumer Privacy Rights” webpage for additional information on state-specific consumer privacy rights, click here. To submit a consumer privacy rights request, please call us at (800) 227-5536 or email us at jplude@simoniz.com.

Information Collection, Use, and Sharing

We are the sole owners of the information collected on this website.

In operating our website, we collect the following information from you:

1. Details of your visits to our website and the resources that you access, including, but not limited to, traffic data, location data, weblogs and other communication data, including your IP address, the date and time you accessed or left the website and which pages you viewed. Some parts of our website use cookies and other technologies to collect this information about your general internet usage. See section below ‘How We Use Cookies and Other Tracking Technologies” to learn more.
2. Information that you voluntarily give us via email or that you provide directly to us by filling in forms on our website or otherwise, such as name, address, telephone number, vehicle information and e-mail address in our online contact form or other forms you or your dealer provide to us.
3. Information that you provide to us when you make an appointment such as name, address, e-mail address, telephone number, vehicle information, claims information and the services you are seeking.
4. Information that you provide to us when you purchase merchandise or products on our website, such as your username and password, name, address, telephone number, e-mail address, billing information, payment information, vehicle information and claims information.
5. When you use the search bar on our website, we may collect information related to your search queries, including the terms you enter and your interactions with search results. This information may be used to improve our website, analyze trends, and enhance your experience. We may also share search-related information with third-party service providers who assist us in processing and analyzing search queries or in delivering relevant content or advertisements. These third parties are required to handle your information in accordance with applicable privacy laws and our instructions. By using the search bar, you acknowledge and agree to this collection and sharing of information as described above. If you have any questions or concerns, please contact us.
6. Information provided to us when you communicate with us for any reason.

We may contact you in the future to tell you about specials, new products or services, or changes to this privacy notice. By submitting a telephone number to Simoniz USA, you agree that a representative of Simoniz USA can contact you at the number you provide, potentially using automated technology (including texts/SMS messaging) or a pre-recorded message. Your consent is not an obligation to receive any of our services or products.

The information that we collect and store relating to you is primarily used to enable us to provide our services and products to you in the best possible manner. We will also use your information to respond to you regarding the reason you contacted us.

Where applicable, we may disclose your personal information to any affiliated business entities or third parties necessary to provide products, services and/or advertising to you. This includes, where applicable, our subsidiaries, our holding company and its other subsidiaries (if any), as well as third parties involved in the administration and operation of our products, services and advertising. We may also disclose your personal information to other third parties:

1. To evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by us about our website users is among the assets transferred.
2. Where we are legally required to disclose your information.
3. When we are contractually obligated to disclose it.
4. To send marketing communications (e.g., through email or text).
5. To identify potential fraud or illegal activities.

Otherwise, we will not share your information with any third party outside of our organization other than as necessary to fulfill your request or provide you with our products and/or services or related services offered by third parties.

Where we disclose personal information for a purpose set forth herein, we may enter into a contract with the third party that describes the purpose and requires the third-party recipient to both keep that personal information confidential and not use it for any purpose except performing the contract.

By submitting a telephone number or other contact information to Simoniz USA, you agree that Simoniz USA, and/or a representative acting on its behalf, can contact you at the telephone number you provide, potentially using automated technology (including texts/SMS messaging) or a pre-recorded message. Your consent is not an obligation to receive our products and/or services.

How Long Do We Keep Your Personal Information

We keep personal information for as long as it is needed based on the purpose(s) for which it was collected within the bounds of the applicable law(s) and regulation(s). We may keep your personal information for as long as you have a registered account on our website. It may also be necessary for us to keep your information due to a legal obligation.

How We Use Cookies and Other Tracking Technologies

A “cookie” is a piece of text which asks permission to be placed on your device’s hard drive. Once you agree, this cookie file is stored on the hard drive of your device. They help us and our affiliates to improve our website, enhance your experience, analyze the website’s functionality and performance and provide personalized advertising related to your interests, such as recommendations and specials. They ensure that the content from our website is presented in the most effective manner for you and your device. All devices have the ability to decline cookies. This can be done by activating the setting on your browser which enables you to decline the cookies. Please note that should you choose to decline cookies, you may be unable to access particular parts of our website.

All devices have the ability to decline cookies. This can be done by activating the setting on your browser which enables you to decline the cookies. Please note that should you choose to decline cookies, you may be unable to access particular parts of our website.

By continuing to browse the website, you are agreeing to our use of cookies and other tracking technologies, which may include data exchange and/or disclosure with third parties.

We use the following types of cookies and trackers on our website:

• Strictly necessary cookies. These are cookies that are needed for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our Site or make a purchase on our website.
• Analytical/performance cookies. These are cookies that allow us to recognize and count the number of visitors to our website and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.
• Functionality cookies. These are cookies used to recognize you when you return to our website. This enables us to personalize our content for you and remember your preferences.
• Targeting and advertising cookies. These cookies record your visits to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.

Third Party Service Providers

The Site works with third-party products and/or services (“Service Providers”) to offer and present our Site to you. These Service Providers may include, but are not limited to, [update: Google, Amazon, Microsoft], and other Service Providers who help us track and analyze our Site user activity, measure the effectiveness of our advertising efforts, and support the optimization of our digital marketing campaigns and carry out targeted advertising campaigns.

Our Service Providers may get more information about your activity on our Site, including pages you visit, access times, visit duration, how you arrived at our Site and your IP address. An IP address is a number that identifies a device connected to the internet. For most devices, the IP address changes on at least a weekly basis. Our Service Providers may also get device identifiers and specific information about the browser you use. In some cases, this information may be unique to you. We may share and/or sell your information collected from you on the Site with third party vendors, advertising companies, or analytics providers including, but not limited to, [update: Google, Microsoft, DoubleClick, ClickTripz, Rakuten, LiveRamp and Amazon].The Site also participates in targeted advertising wherein it contracts with Service Providers to collect certain information when you visit the Site to provide measurement services to the Site and target ads to Site users, such as [Google Ads]. These companies use information collected from the Site (e.g., click stream information, browser type, time and date, subject of advertisements clicked or scrolled over, hardware or software information, cookie and session ID) and personal information (e.g., IP address) during your visits to this Site and other websites in order to tailor advertisements about goods and services to you. These Service Providers typically use a cookie, third party web beacon, or other similar tracking technologies to collect this information. The Site also works with third parties that collect information across various channels including, but not limited to, computers, mobile devices, and other connected devices, over time, for advertising, analytics, attribution, and reporting purposes. Your data may be transferred outside the country from which it was originally collected. Our Site provides you with the option to opt out of targeted advertising via its cookie preferences. To learn more about this type of advertising or to opt-out of this type of advertising, click here.

For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational website here.

Please note that third parties (including, for example, advertising networks and providers of external services like web traffic analysis services) may also use cookies, over which we have no control. These cookies are likely to be analytical/performance cookies or targeting cookies.

Flash Cookies

We do use flash cookies on our website. Flash cookies are small pieces of information stored and accessed by Adobe Flash. If you want to disable these flash cookies,you’ll need to open up the Adobe Settings Manager, accessible either by right clicking flash content and clicking “Global Settings,” or by navigating directly to your storage settings through the Flash Website. Here you can clear some or all of your flash cookies manually through the Website Storage panel, or even turn off Flash Storage completely. However, please remember this could prevent some parts of our website from working properly.

How Do You Change Your Cookie Settings?

Most internet browsers accept cookies by default, but you can change your browser preferences to block or restrict cookies if you do not want your web browsing activity tracked. Please note that some cookies are necessary for our Site to run and, as such, cannot be declined. If you choose, you may use the Digital Advertising Alliance (DAA) WebChoices Tool [Linked Here] to globally opt out of third-party tracking via website cookies. There are also a variety of other tools publicly available to manage cookies and similar technologies that collect information related to your use of our Site. To learn more about cookies and modifying your browser settings related to these cookies you can review guidance from the Federal Trade Commission.

We are not responsible for the effectiveness or compliance of third-party opt-out mechanisms or programs. Please note that if you remove your cookies or upgrade your browser after having opted out, you will need to opt out again. Your opt out is specific to the browser you are using and the device you use to access the Site. Therefore, if you use multiple browsers or devices you will need to opt out on each browser or device. You can access the information on our Site without enabling cookies in your browser, but disabling cookies may result in a diminished ability to take advantage of the services and related informational content on our Site.

Opt-Out Signals

We will comply with opt out preference signals (OOPS) that inform us that you don’t want your personal information to be sold or used for targeted advertising, if the signal is sent from a platform or mechanism, such as Global Privacy Control, that enables us to accurately determine whether you are a resident of a state with an applicable privacy law regarding OOPS. You can learn how to enable Global Privacy Control here.

If your OOPS conflicts with your previously given privacy choice or your voluntary participation in any of our loyalty rewards or discount programs, as applicable, we will still comply with the opt out preference signal. We may notify you of the conflicting signals and ask you to confirm your choice with the understanding that it will affect your previously given privacy choice or participation in our loyalty rewards or discount programs.

Third Party Links

This website contains links to other websites. Please be aware that we are not responsible for the content or privacy practices of such other websites. We encourage our users to be aware when they leave our website and to read the privacy statements of any other website that collects personally identifiable information.

Surveys & Contests

From time to time our website requests information via surveys or contests. Participation in these surveys or contests is completely voluntary and you may choose whether or not to participate and therefore, you may also choose whether to disclose information to us. Information requested may include contact information (such as name and shipping address), and demographic information (such as zip code, age level). Contact information will be used to notify the winners and award prizes. Survey information will be used for purposes of monitoring or improving the use and satisfaction of this site and our marketing efforts in general.

Security

We take commercially suitable physical, electronic, and managerial precautions to protect your information.

Nonetheless, the transmission of information via the internet is not completely secure and therefore we cannot guarantee the security of data sent to us electronically on our website, and transmission of such data is therefore entirely at your own risk.

Users Only of Legal Age of Majority

Our website is designed and intended for those who have reached the age of majority (18 years of age). By using our website, you affirm that you are at least 18 years of age or older. We are not liable for any damages that may result from a user’s misrepresentation of age.

No one under age 13 is authorized to submit or post any information, including personally identifying information, on our website. Under no circumstances may anyone under age 13 use our website. Parents or legal guardians of children under 13 cannot agree to these terms on their behalf.

Consumer Privacy Rights under U.S. State-Specific Laws

If you are a resident of certain states, you may have the following rights under applicable consumer privacy rights laws, including, but not limited to, the California Consumer Privacy Act, as amended by the California Privacy Rights Act, the Connecticut Data Privacy Act, and/or any other applicable state consumer privacy rights laws promulgated or amended from time to time. Such rights may include the right:

• to know what categories of personal information we have collected and used, including how the personal information was collected;
• to know what categories of personal information are being sold or disclosed, and if it is being sold or disclosed to third parties, as well as a list of categories of information that are sold or disclosed;
• to opt out of the sale and/or sharing of your personal information for targeted advertising purposes;
• to access your personal information, including the right to download or transfer your information;
• to correct your personal information;
• to the extent we collect any such information, to ask that we limit our use of your sensitive personal information;
• to request that we delete your personal information;
• to appeal any decision regarding your privacy requests;
• to request a copy of your data in an electronic and portable format;
• to equal service and equal price for goods or services even if you exercise your rights under applicable law(s).

You may make these requests by calling us at (800) 227-5536 or emailing us at jplude@simoniz.com.

For all written requests, it is helpful to put the statement “Consumer Privacy Rights” in the body of your request, describe the nature of your request, and supply your name, street address, city, state, and zip code. In your request, you need to attest to the fact that you are a resident in the state in which you provided an address and provide a current address for our response. Once we receive your request, we will verify it by asking you to provide certain information, such as information regarding a recent purchase. We will honor requests received to the extent required by applicable law and within the time provided by the applicable law. If you would like to use an authorized agent registered with the Secretary of State to exercise your rights, we may request evidence that you have provided such agent with power of attorney or that the agent otherwise has valid written authority to submit requests on your behalf.

To appeal a decision made by us related to your rights, please email us at amedina@simoniz.com with the subject line of “Appeal Request” and a detailed explanation as to why you are appealing our decision. Once received, a representative will review the request and respond to you within 30 calendar days.

We will not discriminate or retaliate against you if you exercise your rights under applicable law(s) related to your personal information that produce legal or similarly significant effects. Specifically, unless allowed by applicable law, we will not:

• Deny you goods or services.
• Charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties.
• Provide you a different level or quality of goods or services.
• Suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services.

Generally, we will provide a response to a verifiable consumer request within forty-five (45) days of its receipt (or other time period as required by applicable law). If we require more time (up to an additional 45 days, or other time period as set forth in applicable law), we will inform you of the reason and extension period in writing. Any disclosures we provide will only include information that exists within our current records. The response we provide will also explain the reason(s) we cannot comply with a request, if applicable. For data portability requests, we will select a format to provide your personal information that is readily useable and should allow you to transmit the information from one entity to another entity without hindrance. For more information on your rights under applicable consumer privacy rights laws, click here.

Pursuant to applicable laws, you may request to opt-out of the sale and/or sharing of your personal information for cross-context behavioral advertising and/or targeted advertising, by clicking on the following link:[insert link for button that states: “Do Not Sell or Share My Personal Information;” this links also needs to be a clear and conspicuous link on the business’ homepage]

California Shine the Light Law

California law permits residents of California to request notice of how their personal information is shared with third parties for direct marketing purposes. If you are a California resident and would like a copy of this notice, please submit a written request to the contact address in the “Contact Us” section below.

Accessibility Statement

We are committed to making sure that our Site is accessible to everyone. To access this Privacy Policy in an alternative form, please call us at (800) 227-5536 or email us at amedina@simoniz.com. For more information, please see our Accessibility Statement here.

Contacting Us

We welcome any queries, comments, complaints or requests you may have regarding this privacy notice, or if you feel that we are not abiding by this privacy policy notice, you should contact us immediately via telephone at 800-227-5536 or via our online contact form.

Please do not hesitate to contact us at:

Simoniz USA, Inc.
201 Boston Turnpike
Bolton, CT 06043
Tel: (800) 227-5536
jplude@simoniz.com
Effective Date: December 11, 2025